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Radical Business Intensive (marketing training for 20 or so conscious entrepreneurs)
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DetailsDetails
Start Date & Time
May 29, 2008
All day event.

End Date & Time
June 1, 2008
All day event.

Location
Online.

Event Cost
pay as you can

Event URL
http://tadhargrave.com/RBI

RSVP Info
Name: Tad Hargrave
E-mail: tad@tadhargrave.com

Registration Deadline
May 28, 2008

Categories
Education

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 How I wish I were in Toronto... - Posted By: Nick Yeo

For this event: Radical Business Intensive

Apart from the content (since I'm always keen on learning new marketing strategies, particularly from a socially conscious perspective), I'm very intrigued in the structure that this is potentially a FREE event!!

Much like the Radiohead and NIN "free" music experiments, the facilitator is asking people to pay what they feel the 3-day course is worth after you have completed.

I wonder if this model could be used for other products services? At this point, the reason I think this works for music/knowledge is that for all intents and purposes, the product that you're buying doesn't exist in the tangible, traditional sense. It's not like we're buying a burger, that we would consume, and thereafter, it would cease to exist. No, with music you have the liberty of stopping, rewinding, fastforwarding, or even remixing. Same thing with knowledge - you can apply the lessons learned in the manner that you feel appropriate.

Which brings me to a question: if you had to pay to use TakingITGlobal after a week/month of usage, what would you pay?

April 9, 2008 | 15:27:09
1 comments | post a comment